![]() ![]() ![]() And it doesn’t end with the aforementioned writers- albeit here at Smoking Gun PR automotive, and food and beverage public relations appear on a list of our expertise. It’s becoming increasingly rare to offer the full gamut of cultural journalism (from interviews and long features to short critiques), and the number of titles with Event’s level of national reach are few and far between. From a PR perspective there are several opportunities this presents, whether that’s celeb stories or product tie-ins. In light of the decline in major publications with real influence serving the likes of music, books, and (mainstream) art, this new arrival can only really be seen as a good thing, too, and it’s not exactly bad news for firms in any of the other industries it focuses on either. Hence the £3million spent on pre-launch promotion to make sure everyone knew about this addition to the Associated Newspapers stable. An A-list editorial team, if nothing else it’s indicative of the magazine’s desire to be taken very seriously indeed so far as this type of dispatch goes.Īfter all, nobody funds a concept on this scale if they don’t really mean it. Tom Parker Bowles, who has made it over from the Mail’s last cultural pull-out (Review), remains in place on Food, whilst other notable staff members include Piers Morgan, who will no doubt attract large numbers of readers by way of his Gossip column. Unsurprisingly then, the likes of Chris Evans (the UK’s favourite radio DJ), were only too happy to get involved, and he can now be found handling Motoring.Īrguably more logical is the appointment of acclaimed literature boffin Craig Brown as the man in charge of Books. A market-leading share, let’s not forget this is on top of the associated website, Mail Online, which is sitting pretty as one of the most popular online news source in the English speaking world. Apparently, of every £1 Britain spends on print during the day of rest, 25p goes to the Mail On Sunday. Then again, the Daily Mail’s Sunday sibling has plenty of pulling power. And he’s not doing things by half, with some seriously prominent faces sitting next to the bylines. As The Observer correctly pointed out on the same day, this marks the first major change enacted by the newspaper’s new-ish editor, Geordie Greig. If you bought it, then inside you’ll know it contains no less than 80 pages of glossy paper, featuring writing on film, music, art, books, cars, and cuisine, amongst other lifestyle areas. The Mail On Sunday’s Event magazine launched on April 14th. Effectively doubling its capacity for culture and celebrity coverage, needless to say everyone at this particular Manchester PR agency was interested to see the final print run. ![]() Tottenham prepare for life after Harry Kane with England captain still refusing to sign a new deal.Divisive, but overwhelmingly popular in several formats, one of Britain’s best-selling and longest running titles unveiled a brand new supplement to accompany its end-of-week edition on Sunday.Liverpool's eight midfield transfer targets as influential stars Jordan Henderson and Fabinho both close in on moves to Saudi Arabia.Was split between women's football power couple behind World Cup handshake snub? Ireland striker refuses to shake Australia star's hand.A KellyBronze has the superior quality only slow-grown, free-roaming birds can deliver. Pierre-Emerick Aubameyang finally gets his move away from Chelsea as the ex-Arsenal striker signs a three-year deal to return to France with Marseille KellyBronze is, as the Mail on Sunday says, the First Class Turkey.Kyle Walker 'is already causing trouble at Bayern Munich' - with Thomas Muller and Manuel Neuer not offered the same terms as Man City star. ![]()
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